The 2024 Home Builder Digital Marketing Summit in Raleigh will be an experience we won’t soon forget! Our goal was to put together an event that provided excellent content for our attendees that fostered engagement and learning from each other as well as presenters, networking time that created the opportunity for real relationship building and sharing, and to have a whole lot of fun. The results are in, and we accomplished our goal!
2024 Home Builder Digital Marketing Summit Recap
The Amazing Speakers
Learning is at its best when the content is both exciting and engaging—and our incredible presenters didn’t disappoint! They covered everything from building genuine human connections and maximizing digital strategies to leveraging cutting-edge technologies, growing your social media presence, embracing online home sales, mastering home builder SEO, and even using AI to revolutionize home building. But that’s not all! We also hosted expert panels of home builders who shared their experiences and answered tough questions about the challenges they’re navigating today.
This year’s two education tracks—Marketing and OSC—offered a customized learning experience for our home builder attendees. The Marketing track was a showstopper, led by the hilarious and insightful hosts of the Home Builder Digital Marketing Podcast, Greg Bray of Blue Tangerine and Kevin Weitzel of Outhouse. They kept the energy high, the insights flowing, and the laughs coming. And, of course, who could forget the legendary Kahoot games? Our generous sponsors upped the ante with some amazing prizes!
Meanwhile, the OSC track was packed, led by the brilliant Leah Fellows of Blue Gypsy, Inc., a seasoned new home sales trainer and consultant. Attendees walked away with actionable strategies and fresh perspectives, making it a must-attend for anyone looking to level up their game.
Roundtable Discussion Groups
One of the most popular sessions among attendees was, once again, our roundtable small group discussions, where participants had the opportunity to learn from and share experiences with others facing similar challenges. Each attendee could select four different roundtable sessions from a wide range of topics, all focused on issues that are highly relevant and prevalent in today’s market. This allowed for individualized discussions with actionable takeaways from peers and industry experts.
Networking & Building Connections
Networking is vital to the success of any home builder. We saw real connections made over and over as people had the opportunity to talk, exchange ideas, and learn from each other. Networking at traditional industry conferences is often a quick handshake and exchange of information, but our intentionally intimate setting provided the backdrop for both creating business connections and building friendships.
Meaningful Discussions“Attending the Home Builder Digital Marketing Summit by Blue Tangerine was an incredibly inspiring experience. As an OSC Director tasked with building a new program for a large builder in the South, Great Southern Homes, I found the insights gained from industry leaders invaluable. The intimate setting fostered meaningful discussions, allowing me to delve deep into innovative strategies and best practices that can truly elevate our marketing efforts.”
– Jennifer O’Dell, Great Southern Homes
Tactical Tips to Put Into Action“If you’re looking to learn from other peers in the industry and digital marketing experts on how you can step up your marketing, this is the summit to attend. You’ll walk away with very thought-provoking and tactical tips to put into action right away. They help nurture connections, make sure everyone walks away feeling it was time well spent, and really know how to make it fun! This is one of the best summits that I have been to and look forward to attending again. ”
– Samantha Ostert, Skogman Homes
Engaging & Collaborative Setting“The 2024 Homebuilder Digital Marketing summit was one of the best summits I’ve attended. I really appreciated the smaller size, info-packed presentations by industry professionals, and numerous roundtable opportunities, which allowed for meaningful conversations and learning directly from my fellow homebuilder marketers. It was an invaluable experience to exchange ideas and strategies in such an engaging, collaborative setting.”
– Melissa Cervin, Lombardo Companies
Thank You, Thank You, Thank You
A heartfelt thank you to all our incredible speakers, sponsors, and—most importantly—our amazing attendees! We also want to extend a special shoutout to the dedicated teams at Blue Tangerine, Outhouse, and Blue Gypsy for their hard work and commitment in bringing this event to life. Huge appreciation to Greg Bray, Kevin Weitzel, Leah Fellows, Mila Sorenson, Jim Sorgatz, and Tabitha Warren for going above and beyond. Together, we made this event a tremendous success, and we can’t wait to do it all again next year!
2024 Speakers
| Alaina Money-Garman Garman Homes | Jason Kipker French Brothers Homes | Mila Sorenson Blue Tangerine |
| Cabe Vinson Blue Tangerine | Jeff Schneider Velocity23 | Naomi Wright Bellamy Stevens Fine Homes |
| Cory Dotson Blue Tangerine | Jenna Parker Stevens Fine Homes | Nick Chitty Commversion |
| Courtney Schmitter Stevens Fine Homes | John Peragine AudienceTown | Paula Huggett Bokka Group |
| Courtney Stewart Denim Marketing | Katelin Austin Lennar | Rachel Starratt Red Door Homes |
| Erica Waddell Blue Tangerine | Kody Smith NoviHome | Robin Habberley NAHB |
| Erik Martinez Blue Tangerine | Matt Riley New Home Inc | Stephani Alsop Artisan Built Communities |
| Heidi Schroeder ECI Lasso | Melissa Cervin Lombardo Companies |
2024 Sponsors
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Join us for the 2025 Home Builder Digital Marketing Summit
We hope you can join us next year to see what a positive contribution this summit can make to you personally and professionally. Our 2025 Home Builder Digital Marketing Summit will be in Atlanta, Georgia in September. Final dates will be announced soon! Stay informed at BuilderMarketingSummit.com
