EP: 310
Content is Still King in Home Builder Marketing
With Dan Bridenstine
Home Builder Websites & Digital Marketing
Our expert team builds websites that do more than look great—they’re optimized to generate leads, highlight your homes and communities, and convert visitors into buyers.
Home Builder Websites
Capture Leads & Sell Homes with High-Performing Websites
Home Builder Listing Feed
Seamlessly Connect to Home Listing Sites
Interactive Site Plans
Engage potential home buyers
Interactive Sales Office Kiosks
Equip your sales team
As home builder digital marketing specialists, we deliver results-driven strategies—SEO, Paid Search, Social Media, and more—customized to meet the unique needs of the home building industry.
At Blue Tangerine, we understand the challenges of the home building industry, and we’re here to make your job easier. With over two decades of experience, we specialize in websites and marketing strategies that drive traffic, generate leads, and help you sell more homes—so you can stay focused on building them.
EP: 309
Strategic Video Marketing for Home Builders
With Jon Sherman
EP: 308
Developing a Strong Builder Marketing Strategy
With Carrie Davis
Featured Project
Skogman Homes
Blue Tangerine partnered with Skogman Homes to design and develop a modern, high-performing website that showcases their communities, floor plans, and available homes in a clear and engaging way. Our team created a custom user experience tailored to the homebuyer journey, making it easy for visitors to explore locations, discover home designs, and find move-in ready homes. The site features a flexible content structure, streamlined navigation, and an intuitive home search experience, all built on a fast, scalable platform that empowers the Skogman Homes team to easily manage and update their content. The result is a visually compelling and conversion-focused website that supports Skogman’s continued growth and enhances the online home shopping experience for their customers.
Blue Tangerine has always been easy to work with; they take a lot of different ideas I come up with and help me flesh them out. They are a partner in our success and in our website. And I feel like when I need their help, they are there to collaborate with and there’s no delay in response time when I have questions or concerns. I enjoy working with their team.
Marketing Manager, Skogman Homes
Samantha Ostert
I love working with Blue Tangerine for lots of different reasons. The team is easy to work, and nice—but what I love the most is I know you’re confident in what they’re doing, I know that they are knowledgeable. Especially after an event like their summit and what I’ve learned from the entire team.
Marketing Manager, JTB & Interra Homes
Lisa Welter
After speaking with many website development companies, in 2018, we started working with Blue Tangerine to launch a redeveloped website. We remain a client today for ongoing web development and SEO. The entire team at Blue Tangerine is very knowledgeable, personable, and quick to respond to any needs, and I highly recommend Blue Tangerine thanks to their website and online marketing expertise.
Marketing Manager, Highland Homes
Amy Cooper
The Blue Tangerine team delivered an excellent website, lots of tools and functionality and great advice. This is very professional organization, they are on time, and have a system in place to keep everything moving. The people who handle each stage work together very well from the customers point of view. I would without reservation recommend the team at Blue Tangerine
President, GHO Homes
Bill Handler