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Home Builder Digital Marketing That Drives Sales
At Blue Tangerine, we specialize in helping home builders connect with buyers, generate qualified leads, and sell more homes through proven digital marketing strategies. With decades of industry experience, we know how to reach today’s buyers where they are online and guide them all the way to your sales center or model home.
Why Partner with Blue Tangerine?
- Industry Expertise – 20+ years focused on home builder marketing means we understand your challenges and your buyers.
- Full-Service Solutions – From SEO and PPC to geofencing, social media, email, and analytics, we deliver everything you need under one roof.
- Lead Generation Focus – Every campaign is designed to increase traffic, capture more qualified leads, and drive sales.
- Proven Results – Our data-driven strategies have helped hundreds of builders grow their business and stay ahead of competitors.
Our Marketing Services
As home builder digital marketing specialists, we deliver results-driven strategies—SEO, Paid Search, Social Media, and more—customized to meet the unique needs of the home building industry.
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Featured Project
Skogman Homes
Blue Tangerine partnered with Skogman Homes to design and develop a modern, high-performing website that showcases their communities, floor plans, and available homes in a clear and engaging way. Our team created a custom user experience tailored to the homebuyer journey, making it easy for visitors to explore locations, discover home designs, and find move-in ready homes. The site features a flexible content structure, streamlined navigation, and an intuitive home search experience, all built on a fast, scalable platform that empowers the Skogman Homes team to easily manage and update their content. The result is a visually compelling and conversion-focused website that supports Skogman’s continued growth and enhances the online home shopping experience for their customers.
Blue Tangerine has always been easy to work with; they take a lot of different ideas I come up with and help me flesh them out. They are a partner in our success and in our website. And I feel like when I need their help, they are there to collaborate with and there’s no delay in response time when I have questions or concerns. I enjoy working with their team.
I love working with Blue Tangerine for lots of different reasons. The team is easy to work, and nice—but what I love the most is I know you’re confident in what they’re doing, I know that they are knowledgeable. Especially after an event like their summit and what I’ve learned from the entire team.
We love working with Blue Tangerine. We consistently hear a lot of positive reviews from our clients. And, from a performance standpoint, our IFPs can be on anyone’s website, but when clients use Blue Tangerine Websites combined with our IFPS, they see better conversion rates for clients—longer time on page and greater lead conversion—and that’s a big plus.
