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Home Builder Paid Search

Get to the Top of Search Engine Results

Google & Microsoft Bing Ads Programs

Find the Right Buyers, Faster

Paid Search Advertising for Home Builders

Paid search is one of the most effective ways to connect with motivated home buyers right when they’re searching. At Blue Tangerine, we design and manage targeted paid search campaigns that put your communities in front of the right audience at the right time.

As a certified Google Ads and Microsoft Ads partner, our team combines industry expertise with proven strategies to drive more qualified traffic, increase conversions, and maximize your return on ad spend.

Ready to reach more home buyers? Contact us today to get started with a paid search strategy that delivers measurable results.
 

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Home Builder Paid Search examples

Home Builder Paid Search Programs

Campaign Strategy Development

We work with you to craft a targeted plan with the right keywords and audience segmentation to connect with high-intent homebuyers.

Lead Generation

We design campaigns to drive clicks that convert, integrating lead capture tactics that turn interested buyers into sales opportunities.

Analyze & Optimize

We continuously refine bids, targeting, and ad messaging to maximize performance and ensure your budget delivers the best possible ROI.

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Skogman Homes

Blue Tangerine has always been easy to work with; they take a lot of different ideas I come up with and help me flesh them out. They are a partner in our success and in our website. And I feel like when I need their help, they are there to collaborate with and there’s no delay in response time when I have questions or concerns. I enjoy working with their team.

Samantha Ostert
JTB Homes

I love working with Blue Tangerine for lots of different reasons. The team is easy to work, and nice—but what I love the most is I know you’re confident in what they’re doing, I know that they are knowledgeable. Especially after an event like their summit and what I’ve learned from the entire team.  

Lisa Welter
Outhouse

We love working with Blue Tangerine. We consistently hear a lot of positive reviews from our clients. And, from a performance standpoint, our IFPs can be on anyone’s website, but when clients use Blue Tangerine Websites combined with our IFPS, they see better conversion rates for clients—longer time on page and greater lead conversion—and that’s a big plus.  

Kevin Weitzel