
Social Media Advertising for Home Builders
Social media is one of the most powerful tools for connecting with today’s homebuyers. From showcasing stunning community imagery and model home tours to highlighting buyer stories and special incentives, the right strategy can turn casual scrollers into motivated prospects.
At Blue Tangerine, we specialize in social media marketing tailored to the home building industry. We know how to position your brand, target the right audience, and craft content that builds trust, drives engagement, and inspires action.
Ready to grow awareness, capture more leads, and guide buyers further down the sales funnel? Let’s build a social strategy that gets results—connect with us today!

A leading home builder partnered with Blue Tangerine to elevate their social media advertising strategy. After analyzing performance trends, our team identified opportunities to shift the campaign’s strategic focus and refresh ad creative to better align with buyer motivations.
By delivering more compelling visuals, tailored messaging, and precise audience targeting, the results spoke for themselves:
This performance lift not only expanded brand awareness but also delivered highly engaged traffic, guiding more prospects into the sales funnel.
Want to see results like this for your communities? Let’s talk about your social media strategy today.

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