Recently on the Home Builder Digital Marketing Podcast, Greg and Kevin had the opportunity to talk with social media all-star Carol Morgan, founder, and president of Denim Marketing. They dive deep into the importance of having a strategic marketing plan, the difference between PR and social media, and much more. Carol has built a career on listening to clients and personalizing plans to fit each client’s needs while creating big picture marketing strategies. She utilizes public relations, advertising, social media, content, reputation management, and creativity to send traffic to the client’s website and garner measurable results.