A legend in the home building industry, Dave Miles, president of Milesbrand joined the show for a fascinating discussion on the importance of branding. It’s clear David has an incredible passion as he shares his knowledge of branding. Dave talks about consumer touchpoints, buying on emotion and how executing on a brand promise creates trust. There are a lot of books on branding out there that you can buy, but it really doesn’t get much better than Dave Miles so listen in and learn from one of the top minds in marketing.